One glance and you know that dress or bikini is ZIMMERMANN. This iconic Australian Label stays true to its original vision: sophisticated femininity, clever color combinations, and delicate original prints.
Sisters Nicky and Simone Zimmermann founded their namesake label in 1991. They quickly won a loyal following - smart, sartorially savvy women with an eye for quality fabrics and clever cutting. ZIMMERMANN began literally and creatively in Sydney, with Nicky focusing on designing dresses and selling them at Paddington markets. Through the week Nicky would design and create garments from her parent's garage in preparation for the weekend market. The markets were an opportunity for Nicky to refine her aesthetic and to see first-hand how women responded to fashion.
"While working the markets, I had two pages of editorial in Austrian Vogue. That was a significant moment because I suddenly started to receive orders from boutiques around Australia and I could feel some real momentum. Soon after I opened a small store in Darlinghurst."
In 1991, Nicky’s sister Simone joined the growing ZIMMERMANN business. Nicky’s relationship with Simone has been the cornerstone to ZIMMERMAN’S longevity and success. “I could have never imagined this without Simone. While the business has evolved and fashion has changed, Simone has been a voice of reason and a constant.”
In Australia, ZIMMERMANN maintains a collection of stand-alone stores across the country, creating seductive and dynamic retail destination that reflect the brand's modern and optimistic aesthetic.
